Fitness Session & Membership Pricing Calculator, Australia

It's a directional model based on typical Australian fitness industry economics. Real pricing is shaped by suburb, format competition, member demographics and brand positioning. Use it to pressure-test whether your current or proposed pricing covers fixed costs at realistic member volumes, not as a final price-list.

Most AU fitness operators run all three. Casual is the anchor (highest per-session price), pack creates commitment (10% to 20% discount in exchange for upfront commitment), and membership unlocks lowest per-session cost in exchange for recurring billing. Modelling all three together exposes whether one tier cannibalises the others.

Industry benchmarks: 24/7 gym 3% to 5% monthly. Boutique studio 4% to 7%. PT studio 5% to 8%. Online coaching 7% to 12%. Below 4% is excellent; above 8% signals an onboarding or experience problem rather than a pricing problem. The calculator lets you test how churn impacts the active-member count you need.

Break-even at zero margin only covers fixed costs, it doesn't return anything to the operator. Break-even at target margin (e.g., 30%) tells you how many members you need to clear fixed costs AND hit your profit target. That's the more useful number for an operator deciding whether to sign a lease.

Yes, toggle the GST checkbox to add 10% to the customer-facing session, pack and membership prices. GST is mandatory once annual turnover hits $75,000 and most fitness operators register from day one for B2B credibility.

Not directly, the calculator runs in-browser only. Take a screenshot of the inputs and outputs to email your accountant, or sign up for OneBookPlus to model real business scenarios with persistent data, member tracking and live margin reporting.