Real Estate Software That Closes More Deals

Real estate agencies juggle an enormous number of relationships and transactions simultaneously, vendor expectations, buyer enquiries, tenant maintenance requests, inspection schedules, settlement deadlines, and commission reconciliations. OneBookPlus brings the entire agency workflow into one platform, replacing the patchwork of spreadsheets, email threads, and disconnected tools that slow most agencies down.

Property Listing & Marketing

Every sale or rental begins with a listing. Create property records with full details, address, property type, bedrooms, bathrooms, land size, features, asking price or rental yield, and listing status. Attach photos, floor plans, and marketing copy directly to the listing profile. Track the property through its lifecycle: from initial appraisal, through marketing campaign, to offers received, under contract, and finally settled or leased. For each listing, log marketing activities, photography booked, signboard installed, online portal listings live, print advertising placed, so you have a complete record of what was done and when. Vendors appreciate the transparency, and you have documented proof of your marketing efforts if ever questioned. Listing statuses update your public-facing booking page automatically, so inspection slots are only available for active listings.

Lead Management & Buyer CRM

Every enquiry, whether it comes from a portal, your website, a phone call, or a Saturday open home, is captured in the CRM as a lead. Record the buyer's name, contact details, property preferences (location, budget, bedrooms, must-haves), pre-approval status, and urgency level. Associate each lead with the listings they've enquired about and the inspections they've attended. When a new listing matches a buyer's criteria, you can see the match instantly and reach out with a targeted notification rather than a generic blast. The CRM also manages your vendor relationships, track vendor communication, price expectations, feedback from inspections, and contract negotiations in one timeline. For property management, maintain separate profiles for landlords and tenants with lease terms, rent amounts, payment history, and maintenance request logs. Every contact interaction is recorded chronologically, so any agent in the office can pick up a conversation where a colleague left off.

Inspection Bookings & Open Homes

Schedule open home times and private inspections directly within each listing. Publish inspection times to your booking page where buyers can register their attendance online. Registration captures the buyer's contact details and adds them to the listing's enquiry trail automatically, no more sign-in sheets that get lost or names you can't read. Before each open home, you see a list of confirmed attendees with their contact details and property preferences, letting you prepare personalised talking points. Automated reminders sent the morning of the inspection improve attendance rates significantly. After the open, log attendee feedback, level of interest, price feedback, objections, against each buyer profile. For private inspections, the buyer books a specific time slot, receives a confirmation and reminder, and the inspection appears on the responsible agent's calendar. The entire inspection workflow runs without manual phone calls or email chains.

Commission Tracking & Revenue

Commission is the lifeblood of a sales agency, and OneBookPlus tracks it from the moment an agency agreement is signed through to the funds hitting your account. When a listing is created, record the agreed commission structure, percentage-based, tiered, fixed fee, or a combination, and the system calculates the expected commission as the sale price is updated. As the listing progresses through offers, exchange, and settlement, the commission status moves with it: pending, earned, invoiced, paid. For multi-agent splits, define the split percentage per agent at listing creation and each agent sees their individual share on their dashboard. GST on commission is calculated automatically. Generate a tax invoice at settlement with the correct commission amount, GST component, and your agency's ABN. The commission dashboard gives principals a real-time view of pipeline revenue, what's pending, what's exchanged, and what's due for settlement this month, making cash flow forecasting far more accurate than relying on spreadsheets or memory.

CRM Nurturing & Long-Term Relationships

Real estate is a relationship business. The buyer who doesn't purchase today may buy in six months. The vendor who sold with you will need an agent again when they upgrade. The landlord whose property you manage may have other assets. OneBookPlus keeps all these relationships warm with structured follow-up workflows. Set follow-up tasks and reminders for each contact, a quarterly check-in call with past vendors, a monthly market update email to buyers in your database, a yearly portfolio review with investor landlords. Send email campaigns to segmented contact lists, first-home buyers, downsizers, investors, or tenants approaching lease renewal. Every interaction is logged, so you build an increasingly rich picture of each contact's real estate journey. When the time comes and they need an agent, you're not a cold call, you're the one who has been in touch consistently. Your database becomes your most valuable business asset, and OneBookPlus ensures it stays organised, actionable, and growing.

Listing management in OneBookPlus is one record per property from appraisal to settled: photos, features, asking price, vendor details, the status pipeline, the inspection schedule and the marketing activity log all live on the listing itself. Create or update a property once and your listing feed updates with it, so your own website and any tool reading the feed URL always show current stock, open-home registrations flow back in as CRM contacts, and buyer matching ranks the database against the new stock so your first calls go to the hottest leads.

The same listing management workflow covers rentals. Property managers and letting agents advertise the rental, register prospective tenants at opens through the same QR-code flow, and convert the successful applicant into a lease with rent, bond and routine-inspection dates recorded against the property. From there the rent roll takes over: arrears tracking, maintenance requests and one-click landlord statements, without a separate property-management product.

Because listing management and accounting share one database, the handover at the end of a campaign is automatic. A settled sale raises the commission invoice with GST; a leased rental raises the letting fee invoice; both land in the agency's P&L and BAS summary the moment they are paid. Opening your own office soon? The guide to starting a real estate agency in Australia walks through licence, trust account and software-stack decisions step by step.